Client Experiences
What owners say after working with us
We do not curate only the glowing accounts. The feedback here reflects what clients actually experienced — including where things were harder than expected and how the work helped them through it.
Back to HomeFrom Our Clients
What small business owners across Malaysia have shared
Nurul Zahra Hassan
Café owner, Melaka
I came in expecting to be told my café had problems I already knew about. Instead, the Rooting Session helped me see that my core business was actually sound — I had just been directing my energy in the wrong areas. The foundation map genuinely surprised me. I have looked at it many times since.
May 2025 · Rooting Session
Ahmad Kamarul Bahrin
Electrical contractor, Seremban
The seasonal planning process was more useful than I expected, though I will admit the second session was challenging — we looked hard at some decisions I had been avoiding. The roadmap we ended up with is something I actually refer to. I would have liked one more follow-up call, but overall it was worth the investment.
April 2025 · Seasonal Planning
Rozana Yusoff
Tailoring business, Johor Bahru
Six months with the Tending Partnership gave me something I did not know I needed — a consistent space to think clearly about the business without the pressure of the day-to-day. By the fourth month, I noticed I was making decisions differently. Slower, but with more confidence. The quarterly review at month three was particularly useful.
May 2025 · Tending Partnership
Mohd Faizal Rashid
Printing services, Melaka
I have worked with a few consultants over the years. Most of them spoke well and left me with thick documents that I never finished reading. The Permata approach is very different. The session was conversational, the output was short and clear, and there was no pressure afterward. I booked a Seasonal Planning engagement three months later.
April 2025 · Rooting Session
Siew Wei Lim
Catering operator, Kuala Lumpur
I was sceptical at first about whether a consultant based in Melaka could understand my business in KL. The video sessions worked well, and the advisor clearly knew the local catering landscape. The seasonal roadmap helped me stop taking every possible booking and start being more selective about which jobs were actually worth taking.
March 2025 · Seasonal Planning
Halimah Bakar
Childcare centre, Melaka
Running a childcare centre means every decision feels personal. Siti understood that from the very first session and never made me feel like I was being assessed. After six months, I have a clearer sense of where the centre needs to grow and where it is already doing well. I extended for another six months.
May 2025 · Tending Partnership
In Depth
Three client journeys, in their own words
Zuraidah Ahmad
Pharmacy, Ayer Keroh, Melaka
The Challenge
Zuraidah had run her pharmacy for seven years but felt she was working harder for less return each year. She could not identify clearly where the margin was going and was uncertain whether to bring on additional staff or reduce hours.
What We Did
Through the Tending Partnership, we spent the first two months mapping her revenue by product category and customer segment. By month three, it was clear that two product lines were consuming shelf space and staff time without meaningful contribution to the bottom line.
What Changed
Zuraidah removed the underperforming lines, reduced her opening hours on two slow days, and used the freed capacity to develop a simple repeat-prescription reminder service. Within two quarters, her revenue per working hour improved noticeably.
"I expected to be told to do more. Being encouraged to do less — but more deliberately — was not something I had considered. It turned out to be exactly right."
Iskandar Hairuddin
Furniture workshop, Alor Gajah
The Challenge
Iskandar had grown his custom furniture workshop steadily over four years. He wanted to expand into a second workspace but was unsure whether the timing was right — his order flow was strong but seasonal, and he was worried about taking on fixed costs.
What We Did
The Seasonal Planning engagement mapped his quarterly demand cycles against his current capacity. We identified which months consistently generated his highest-margin orders and which months were quieter. The roadmap was built around protecting his best customers during peak periods first.
What Changed
Rather than a second workspace, Iskandar brought on a skilled part-time joiner during peak months and declined a category of lower-margin orders. He has since signed his first two commercial contracts, which give him more predictable volume to plan around.
"The roadmap showed me I did not need more space — I needed better customers. That shift in thinking probably saved me from a commitment I was not ready for."
Puan Noraini Sulaiman
Home baking business, Melaka
The Challenge
Noraini had been baking from home for three years and her order volume had grown beyond what she could handle alone. She was unsure how to price correctly for her time, whether to register formally, and how to manage customer expectations.
What We Did
The Rooting Session gave Noraini a clear picture of what the business was actually generating versus her sense of it. We worked through her cost structure, her pricing against comparable products, and identified the three things that needed attention most urgently.
What Changed
Noraini registered her business with SSM, revised her pricing upward by 20%, and capped her weekly order volume. Some customers left. The remaining customers were more committed, and her working hours became more manageable. She is now planning her first Seasonal Planning engagement.
"I thought the session would make me feel behind. Instead I left feeling like I finally understood what I was actually dealing with. That clarity alone was worth the cost."
Reach Permata
How to get in touch
Phone
+60 6-283 9174Office
No. 27, Jalan Hang Jebat, Melaka
Hours
Mon–Fri 9am–6pm
Sat 9am–1pm
Professional Credentials
Affiliations and recognitions
SME Corp Malaysia
Registered Business Advisor 2019
Melaka State Business Award
Excellence in Advisory 2022
MIM Member Practice
Malaysian Institute of Management